The importance of trademark renewal.

Renewing and maintaining a trademark is an essential step in ensuring continued brand protection. According to the Trademark Law (Law 84/1998) the registration of a trademark takes effect starting from the date of the regulatory filing of the trademark and has a validity of 10 years. After this deadline has expired, trademark renewal becomes an […]

European Observatory on Infringements of Intellectual Property Rights.

In the globalised and digitalised era of the 21st century, creativity, innovation and entrepreneurship are the central pillars of European economic, cultural and social wealth. In this context, the protection of intellectual property (IP) rights becomes essential. The European Observatory on Infringements of Intellectual Property Rights, part of the European Union Intellectual Property Office (EUIPO), […]

What to do in case of receiving a provisional refusal notice from OSIM?

Obtaining a trademark can be a crucial step to the success of a business. However, sometimes  the applicant may receive a notice of provisional refusal from OSIM (State Office for Inventions and Trademarks), signaling that your application does not meet certain legal conditions. In such situations, it is essential to address this issue appropriately, taking […]

Genericism: trademark death

What is genericism? If trade marks are bigger and better known, then there is a greater need for protection not only against infringement and falsification, but also against the ‘generalisation of trade marks’. There is not much talk about this concept, but there is more to this problem than is thought. The concept is important […]

What is Intellectual Property?

Names of products/brands, inventions, design/appearance of products or artistic works can be all protected by various types of intellectual property, namely: registration of trademarks, patents, copyrights and industrial designs. Using different IPRs (intellectual property rights), one can avoid the unauthorised use or copying of certain data, as well as the possible confusion or suspicion among […]

Differences between trademarks, business names and domain names

The registration of business names, domain names and trademarks occurs on separate and unrelated registers that are not officially cross-checked against each other. That’s why it’s very important to firstly know the difference between them and to know how to proceed afterwards. The main purpose of registering a business name is ultimately to ensure that […]

Five Reasons why Trademarks are Important to your Business

The fundamental role of a trademark in business is to identify a product, service or concept and differentiate it from other similar products on the market. Although it also has a physical form that is generally conveyed by a name, a slogan and a symbol, the mark is primarily an intangible value, a sum of […]