The Forbidden Fruit of Intellectual Property: When a Universal Symbol Comes into Dispute

Apple v. Fruit Union Suisse Case When you think of tech company Apple, do you think of that iconic logo — the silhouette of an apple with a bite out? Well, Apple owns the trademark for this logo, which means it has the exclusive right to use it. In Switzerland, the company is now trying […]
Advantages of EU Trademarks over National Trademarks

Trademark rights have a territorial character, meaning that protection will be in force only in the country where the trademark is registered. If you want your mark to be protected in several EU countries, a good option is to apply for a European Union trade mark (EUTM), which is registered by the European Union Intellectual […]
FAQ: European Trademarks

The European Union trade mark system consists of one single registration procedure that gives its owner an exclusive right in the 28 Member States of the European Union. You will find below the most frequent questions we receive from our customers, hopefully the answers will help you too. What is the difference between a European […]